Senior Brand Strategist

1 day ago

Palakkad, Kerala, India beBeeCareer Full time ₹ 9,00,000 - ₹ 12,00,000
Brand Solutions Lead Role

This is a challenging opportunity for an experienced Brand Solutions Lead to join our team and play a key role in driving the growth of iconic brands.

We are looking for a highly skilled professional who can lead amazing ad campaigns, manage client expectations, and provide timely reporting on brand performance.

  • The successful candidate will have thorough knowledge of plan implementation, interacting with clients, understanding briefs, campaign planning and management, monthly evaluation, and discussing solutions to enhance the brand's position.
Main Responsibilities
  • To strategize on monthly digital marketing plans to meet brand objectives basis the client brief, set timelines for projects basis the brand priorities, and manage client expectations by keeping them informed on various activities.
  • Timely reporting of the brand performance to the client as per the pre-decided scope, identifying learnings and implementing suggestions to the strategy basis of the report.
  • As the primary custodian for the brand when it is an integrated account, simultaneously setting internal processes for efficient team management and workflow.
  • Manage and oversee the work of a group of team members to ensure the timely delivery of day-to-day brand requirements.
  • Provide training support to the team as and when required and provide guidance.
  • Identifying key performers within the team and mapping out a growth plan and creating a succession plan.
  • Analyzing data, drawing insights, and making data-driven recommendations.
  • Collaborate with cross-functional teams such as creative, content, and technical teams to develop and execute digital marketing campaigns. Ensure effective communication and coordination among team members.
  • Identifying opportunities to upsell additional digital marketing services to existing clients.
  • Staying updated with the latest trends, tools, and best practices in digital marketing. Sharing knowledge and insights with clients and internal teams to drive continuous improvement.
Skills Required
  • Strong Communication & Time management skills
  • Strong attention to detail, problem solving attitude and having an analytical mind
  • Excellent client servicing skills.
  • Technical knowledge of Google Analytics or other marketing analytics platforms

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