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Google Ads Optimization Expert
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Sana Search International's Paid Search Advertising Manager will be responsible for managing and optimizing Google Ads campaigns to drive online traffic, increase conversions, and achieve company objectives. This role requires strong analytical skills, strategic thinking, and the ability to adapt campaigns based on performance metrics.
Key Responsibilities
Key responsibilities include planning, setting up, and managing Google Ads campaigns, including Search, Display, Shopping, and YouTube ads. The ideal candidate will optimize existing campaigns to maximize performance, focusing on ROI and key performance indicators (KPIs).
Job Requirements
The ideal candidate has 1+ years of experience managing Google Ads campaigns and a proven track record of success. They should have a strong understanding of the Google Ads platform, including keyword research, ad copy creation, and performance tracking. A Google Ads certification is preferred, along with proficiency in Google Analytics and other web analytics tools.