
Digital Marketing Specialist Paid Social
7 days ago
This role is responsible for developing and executing comprehensive strategies across all paid social channels.
The ideal candidate will have in-depth analysis skills to recommend budget allocations, drive improvement of App acquisition campaigns, and lead cross-functional teams.
Key responsibilities include:
- Managing paid social advertising campaigns with a strong focus on App acquisition expertise and full-funnel marketing experience.
- Leading projects, instructing teams, and managing stakeholders to ensure high-quality delivery and KPI achievement.
- Collaborating with local marketing teams to provide guidance on executing local tactics.
- Contributing to improving best practice guidelines and sharing digital expertise across teams within the organization.
Required skills and qualifications include:
- 5+ years of experience managing paid social advertising campaigns.
- Strong analytical skills to translate data insights into actionable strategies.
- Excellent communication and interpersonal skills to manage stakeholders effectively.
- Able to identify marketing opportunities and develop strategic solutions.
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