Senior Project Lead
3 weeks ago
About the Role
We are seeking a Senior Project Manager to join our Obesity Business Unit at Novo Nordisk India. As a Senior Project Manager, you will be responsible for planning and executing brand marketing strategies for the short and long term. This includes conducting competitor and market analyses, evaluating market potential, analyzing affiliate expectations, and preparing a medium-term marketing strategy and investment plan.
Key Responsibilities
- Develop and align with key stakeholders on the strategy for the promotion of the product and design its promotional mix.
- Conceptualize and design of communication campaigns.
- Conduct fieldwork for insight into activity/strategy implementation: field communication, feedback, and roll out of strategy.
- Appoint advertising agencies and negotiate costs, identify innovative promotional tools.
- Conceptualize and design mass campaigns, liaise with medical professional bodies, track progress, and take corrective measures to ensure high RoI on marketing activities.
About the Department
Our Obesity Business Unit is a dynamic and innovative team focused on providing solutions for patients with obesity. We are driven by the values of support, growth, and innovation. With a strong emphasis on collaboration and making a positive impact, we aim to debunk the stigma around obesity, spreading knowledge and building bridges to relevant resources.
What We Offer
As a Senior Project Manager at Novo Nordisk, you will have the opportunity to work on pioneering new approaches and leading the way in driving change for ca. 160 million people suffering from obesity in India. You will be part of a team that is passionate about making a difference and has a strong commitment to innovation and excellence.
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