
Digital Marketing Strategist
18 hours ago
Are you a results-driven marketing expert with a passion for analytics and creativity? Do you excel at turning data insights into impactful marketing strategies?
We're seeking a skilled Performance Marketing Manager to join our team. As a key player in our digital marketing efforts, you'll be responsible for developing and executing paid marketing campaigns across various platforms.
Your mission will be to drive business growth by maximizing ROI, improving customer engagement, and staying ahead of industry trends.
- Plan and execute paid marketing campaigns across Google, Meta, Facebook/Instagram, and other relevant platforms.
- Own the paid media budget and make strategic decisions to maximize return on investment (ROI) and customer growth.
- Analyze campaign performance and continuously optimize for key metrics such as Return on Ad Spend (ROAS), Customer Acquisition Cost (CAC), Click-Through Rate (CTR), and conversion rates.
- Conduct A/B tests on creatives, audiences, copy, and landing pages to drive performance improvements.
- Collaborate with design and content teams to develop compelling on-brand campaign assets.
- Monitor industry trends, platform updates, and competitor activity to identify new opportunities.
- Report on campaign performance and share actionable insights with stakeholders.
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Marketing Strategist
22 hours ago
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