
Digital Marketing Assistant
2 weeks ago
Job Summary:
We are seeking a detail-oriented Digital Marketing Assistant to support our team in planning, launching, and managing paid digital campaigns. The ideal candidate will have a passion for digital marketing, excellent communication skills, and a willingness to learn.
Key Responsibilities:
- Assist in developing ad creatives, targeting strategies, and budget allocation.
- Monitor campaign performance and report on key metrics (CTR, CPC, CPA, ROAS, etc.).
- Identify areas needing optimization and implement changes.
- Conduct A/B testing on ad copies, creatives, and CTAs.
- Research keywords, audience segments, competitors, and industry benchmarks to support campaign strategy.
Requirements:
- Basic knowledge of SEO, PPC, social media, and email marketing.
- Familiarity with tools/platforms like Google Analytics, Meta Ads, Google Ads, YouTube, etc.
- Good communication skills.
- Proactive with current trends and changes in the digital marketing industry.
- Graduate or pursuing a degree in Marketing/MBA.
- Certification in Digital Marketing.
What We Offer:
Opportunities to learn from experienced professionals, collaborate with a dynamic team, and contribute to exciting projects.
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