Marketing Operations Specialist

2 weeks ago


Bengaluru, Karnataka, India Fortanix Full time

Marketing Operations Specialist

We are seeking a skilled Marketing Operations Specialist to join our team at Fortanix. As a key member of our Marketing Operations team, you will play a critical role in supporting our digital and data transformation.

Your primary responsibility will be to provide data-driven insights to inform our marketing strategies and improve our internal processes. You will work closely with our B2B and PR teams to ensure effective operations across teams.

Key Responsibilities:

  • Data Reporting and Analysis: Create ad-hoc data reports to support decision-making across the wider marketing team.
  • Project Management: Work on various projects to standardize and centralize operations, data usage, and process improvement.
  • Process Standardization: Drive standardization practices for our function's data reporting and usage of data.
  • Marketing Strategy Support: Use data to develop actionable strategies that align with Marketing OKRs.
  • Administrative Duties: Support with various administrative tasks in the Marketing Operations division.

Marketing Data Responsibility:

  • Assist with data cleanliness in various systems, merging like records, researching causes of bugs to correct processes.
  • Cleanse, enrich, and upload prospect lists from various events.
  • Build smart lists in HubSpot to aid in geographic and account-based marketing efforts.

Requirements:

  • More than 3 years of experience in a Marketing Operations role.
  • Experience with marketing automation software a plus.
  • Proven experience in data collection, reporting, and analysis is essential.
  • Experience of interpreting data using various methodologies is highly desirable.
  • Experienced in managing and delivering multiple projects.
  • Previous experience of managing and developing others within an operations environment.
  • Exposure to a marketing environment and/or marketing systems and platforms would be desirable.
  • Exceptional interpersonal and communication skills, able to work effectively with global teams.
  • High level of understanding of MS Office (Word, PowerPoint & Excel).
  • Experience using project management and issue tracking tools (Asana, Basecamp, JIRA, Trello, etc.).

Benefits:

  • Medical Insurance – Employees and their eligible dependents including dental coverage.
  • Personal Accident Insurance.
  • Internet Reimbursement.


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