Senior Visual Design Specialist

2 weeks ago

Madurai, Tamil Nadu, India beBeeGraphicDesigner Full time ₹ 7,00,000 - ₹ 12,00,000

About Our Visual Design Expert Role

We're a forward-thinking digital marketing agency seeking a skilled Graphic Designer to turn creative ideas into engaging visuals.

Key Responsibilities:

  • Creative Concept Development: Develop big ideas and visual territories for multi-channel rollout, including mood boards, key visuals, and campaign systems.
  • Digital-first Asset Creation: Create platform-ready assets for social media, display/paid ads, landing pages, email headers, website hero banners, and content hubs.
  • Brand Consistency: Build and evolve brand guidelines, component libraries, and templates to ensure consistency across touchpoints.
  • Art Direction: Guide photoshoots/illustrations, source or brief visual assets, and set tone for motion where relevant.
  • Collaboration & Handover: Work with copywriters, media, and dev teams to ship pixel-perfect files and prepare exports/specs for platforms.
  • Design Performance Optimisation: Interpret creative testing/analytics to refine designs based on A/B learnings, thumb-stop rate, CTR, and readability.
  • Project Management: Manage multiple projects, maintain high craft under tight deadlines, and meet timelines.
  • Mentorship: Review work, give actionable feedback, and help level up the design team.

Required Skills & Qualifications:

  • A minimum of 5–8+ years of professional design experience (agency or fast-paced brand preferred) with a strong digital portfolio.
  • Mastery of Adobe CC (Photoshop, Illustrator, InDesign) and Figma (layouts, components, auto-layout).
  • Excellent sense of typography, color, layout, and visual hierarchy; strong composition and iconography/illustration skills.
  • Fluent in platform specs (sizes, safe areas, file weights), exporting/optimization for web and email.
  • Ability to concept quickly from minimal briefs, present work clearly, and justify decisions with brand and performance goals.
  • Organized files, versioning discipline, attention to detail, and comfort with feedback/iterations.
  • Degree/diploma in Design/Visual Communication or equivalent experience.

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