Digital Marketing Professional

5 days ago

Jaipur, Rajasthan, India beBeePayPerClick Full time ₹ 8,00,000 - ₹ 15,00,000

Job Title: PPC Manager

We are seeking a highly skilled PPC Manager to oversee the development and execution of paid search campaigns for various clients. The ideal candidate will have expertise in managing paid search budgets, tracking key performance indicators (KPIs), and optimizing campaign performance.

Key Responsibilities:

  • Create and launch strategic PPC campaigns that drive performance and deliver results.
  • Manage digital marketing teams to design, launch, and optimize PPC campaigns.
  • Explore new marketing channels to design, launch, and optimize PPC campaigns.
  • Produce high-quality ad copy and landing pages that drive conversions.
  • Optimize targeted keywords for campaigns and ensure campaign reach the targeted audience.
  • Track KPIs for performance assessment and identify areas for improvement.
  • Monitor daily and monthly budgeting and ensure campaigns stay within allocated resources.
  • Generate reports to identify areas of improvement and provide analytical insights on campaign performance.
  • Stay up-to-date with industry trends and best practices, and train the team to meet client expectations.

Requirements:

  • 5+ years of experience in a PPC role.
  • MBA in a related field or equivalent experience.
  • Demonstrated knowledge of data analytics tools such as Google Analytics and WebTrends.
  • Familiarity with paid search ad platforms like AdWords, Bing, Yahoo, Facebook, etc.
  • Excellent MS Office and MS Excel skills.

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