Brand Development Specialist

5 days ago

Ellore, Andhra Pradesh, India beBeeStrategist Full time ₹ 90,00,000 - ₹ 1,20,00,000
Strategic Media Planner Position

We are seeking an experienced media planner to lead our branding campaigns and elevate our brand presence.

  • Develop and execute comprehensive digital marketing strategies across multiple platforms.
  • Collaborate with cross-functional teams to ensure coherent messaging and optimal delivery.
  • Monitor campaign performance in real-time, identify optimization opportunities, and adjust strategies accordingly.
  • Prepare and present well-structured performance reports highlighting brand impact and learnings.

Requirements:

  • 3+ years of experience in digital media buying with a focus on branding/awareness campaigns.
  • Deep expertise in Google Ads, particularly YouTube and Display, for branding purposes.
  • Strong understanding of media strategy, audience segmentation, and brand metrics.
  • Excellent data analysis and interpretation skills.

Preferred qualifications include experience in FMCG/D2C categories or working with digital-first consumer brands.

The ideal candidate will possess exceptional storytelling and presentation skills, with the ability to translate complex results into actionable insights.

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