Content Creator

2 weeks ago

Varanasi, Uttar Pradesh, India beBeeMarketing Full time US$ 90,000 - US$ 1,20,000

About our company

We're making international education more accessible and relevant for students.

Role Overview

We're looking for a sharp, versatile Copywriter to shape the voice of global universities and create compelling, conversion-oriented copy that informs, excites, and drives action.

This is a hands-on creative role where you'll work closely with designers, marketers, and video teams to bring each university's offering to life through engaging and effective communication.

What You'll Do

  • Write copy across a variety of marketing formats:
  • Google search and display ads
  • Meta and other social media ad captions
  • Brochures, flyers, and student handbooks
  • Website and landing page content
  • Email marketing
  • Video scripts (explainer, testimonial, promotional)
  • Adapt tone and messaging to fit each university brand and campaign objective
  • Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs
  • Participate in brainstorming sessions and creative reviews
  • Optimize existing copy for clarity, engagement, and conversions
  • Maintain consistency across all touchpoints, while staying responsive to data and feedback

What We're Looking For

  • 2–4 years of experience writing marketing copy, preferably in edtech or higher education
  • Strong portfolio showcasing digital ads, social content, and multi-format campaigns
  • Ability to understand diverse audiences—and craft copy that resonates
  • Sharp attention to detail, grammar, and storytelling
  • Comfort working in a fast-paced, iterative environment
  • Bonus: Experience with performance marketing or knowledge of student acquisition journeys

Why Join Us

  • Be part of a mission-driven company making a difference in global education
  • Work with cross-functional creative teams
  • Grow in a dynamic environment where ideas and ownership matter

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