Kids Content Growth Specialist

4 days ago

Ellore, Andhra Pradesh, India beBeeStrategy Full time ₹ 80,00,000 - ₹ 1,20,00,000
Social Media Manager Job Overview

As a Social Media Manager, you will be responsible for designing and implementing an effective strategy that focuses on growing a kids' content channel.

  • Develop tactics for audience growth, content planning, and maximizing engagement while integrating efforts on Instagram and Facebook as supporting platforms.
  • Lead the scheduling and publishing of content, ensuring it aligns with YouTube's kids' policies and is optimized for algorithm performance.

You will analyze performance metrics using YouTube Studio and other third-party tools, providing insights on watch time, retention, engagement, and growth to adjust strategies accordingly.

Audience engagement and community building are crucial aspects of this role. You will monitor comments, interactions, and community engagement across platforms, acting as the primary point of contact for coordination and communication with external agencies.

Collaboration with creative and marketing teams is essential to produce visually engaging content. Stay updated on the latest trends in YouTube's kids' content, new features, and platform updates.

The ideal candidate should have a Bachelor's degree with at least 7+ years of social media management experience, demonstrated ability to grow and manage a YouTube channel (preferably kids) with over 1+ million subscribers.

  • Expertise in YouTube, Instagram, and Facebook algorithms, trends, and best practices.
  • Experience with social media management tools and analytics platforms.

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