
Digital Content Strategist
3 hours ago
Digital Content Strategist
Key Responsibilities:- Develop, schedule, and manage high-quality content across platforms (Instagram, Facebook, etc.) to foster a strong online presence.
- Boost posts and run targeted ads using Meta Ad Manager & Meta Ad Booster to maximize reach and engagement.
- Establish and optimize paid ad campaigns to drive brand visibility and return on investment.
- Monitor and analyze key performance indicators (KPIs) and report weekly/monthly to track progress.
- Identify and implement strategies to grow followers and improve brand reputation.
- Collaborate with designers or utilize tools like Canva for post creation.
- Engage with followers and respond to queries and comments promptly to maintain a positive online image.
- Stay updated with social media trends and algorithm changes to adapt marketing strategies.
- 1–3 years of experience in digital content strategy.
- Proficiency in Meta Ad Manager & Meta Post Boosting.
- Ability to analyze data and make informed decisions.
- Basic graphic design skills or familiarity with tools like Canva/Photoshop.
- Effective communication skills (written and verbal).
- Self-motivated and deadline-oriented.
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