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Senior Marketing Automation Engineer
2 weeks ago
Are you a seasoned professional seeking a challenging role that utilizes your expertise in marketing automation and cloud-based platforms? We are currently looking for an experienced Marketing Cloud Engineer to join our team.
Key Responsibilities:
- Develop, implement, and manage complex marketing initiatives utilizing the Salesforce Marketing Cloud platform.
- Design and optimize existing processes to support new marketing strategies, ensuring seamless integration with various tools and systems.
- Collaborate with cross-functional teams to gather functional and technical requirements, analyze data, and provide leading practices in solution design.
- Oversee the management of process documentation, ensuring accurate and up-to-date information is readily available.
- Participate in client-facing meetings, document key decisions, and action items, fostering strong relationships with stakeholders.
- Analyze requirements and develop creative solutions, leveraging your expertise in marketing automation and cloud-based platforms.
- Perform other related duties and participate in special projects as assigned, demonstrating adaptability and a willingness to learn.
Requirements:
- Bachelor's degree in Computer Science, Information Systems, Computer Engineering, or Marketing, or equivalent work experience.
- Prior experience implementing full-cycle projects in Salesforce Marketing Cloud.
- Minimum 5+ years of experience working in Salesforce Marketing Cloud products, including Email Studio, Mobile Studio, Automation Studio, Content Builder, Journey Builder, and Personalization Studio.
- Experience with Sales Cloud as a CRM, Oracle, and SQL-based databases preferred.
- At least 3 years of experience as an email developer/technical resource on the Salesforce Marketing Cloud platform is strongly preferred.
- Must have experience and understanding of relational databases and development competency around MS SQL Server, MySQL.
- Must have experience with AMP script, HTML, XML, Java, SOAP, and REST-based web services, with CSS and jQuery frameworks being a plus.
- Master with SQL and robust understanding of Marketing Cloud's contact data model and ETL.
- Familiarity with multi-org connector and Marketing Cloud API.
- Proficient in Marketing Cloud Connect, data extensions, and integration with external systems.
- Creation and scheduling of automation activities in Automation Studio.
- Salesforce Certifications: Marketing Cloud Email Specialist and Marketing Cloud Developer preferred; Marketing Cloud Consultant and Marketing Cloud Administrator certifications are a plus.
- Able to demonstrate an understanding of the full range of customer information/data management systems and related processes and protocols.
- Must be able to think critically and creatively when developing solutions.
- Highly self-motivated contributor with a proven track record of obtaining results without significant direct report authority assigning tasks.
- Capability to manage multiple priorities and tasks simultaneously; Easily adapts to new or different changing situations, requirements, or priorities.
- Interpersonal & relationship building skills: ability to work well as an individual and within a team.
- Personal drive to continually grow and enhance skills, knowledge, and scope of responsibilities.
- Demonstrates solid verbal/written communication, listening, and communication skills with an ability to communicate across all employee and management levels.
- Displays a high degree of initiative and effective organization and time management skills.
- Strong analytical ability and ability to work with data.
- Collaborative adapts to the diverse interests, styles, and perspectives of key players.
- Excellent organizational skills and attention to detail.
- Detail & Quality-oriented, self-directed, with problem-solving ability.
