
Visual Brand Specialist
2 days ago
We are seeking an experienced and creative Senior Graphic Designer with a strong background in graphic design.
This role involves designing high-quality visuals for digital and print media, as well as creating impactful packaging designs that reflect the brand's identity and resonate with the target audience.
Key Responsibilities:- Graphic Design:
- Create compelling and visually stunning graphics for digital platforms, including social media, websites, and email campaigns.
- Design marketing materials such as brochures, flyers, posters, and other print collateral.
- Collaborate with the marketing team to develop visual assets that enhance brand messaging and drive engagement.
- Lead the design process for product packaging, from initial concept through to final production.
- Develop innovative packaging solutions that are not only visually appealing but also functional and aligned with the brand's identity.
- Work closely with product managers to understand packaging requirements, such as materials, functionality, and user experience.
- Create dielines, 3D mockups, and prototypes to visualize packaging concepts.
- Ensure all designs align with the brand's visual identity and guidelines.
- Maintain a consistent style and quality across all graphic and packaging materials.
- Contribute to the ongoing development and refinement of the brand's look and feel.
- Oversee and manage multiple design projects simultaneously, ensuring deadlines and quality standards are met.
- Mentor junior designers and provide feedback to help them develop their skills.
- Collaborate with cross-functional teams, including product, marketing, and sales, to align design work with broader company goals.
- Stay updated on the latest design and packaging trends, technologies, and best practices.
- Bring fresh and innovative ideas to the team, exploring new design approaches to keep the brand relevant and engaging.
- Experiment with new techniques and tools to elevate design quality and efficiency.
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