Dynamic Digital Marketing Professional

1 day ago

Navi Mumbai, Maharashtra, India beBee Careers Full time ₹ 9,00,000 - ₹ 12,00,000

Marketing Coordinator Role Summary

The Marketing Coordinator supports the Director of Marketing's work with agencies, vendors, and technology partners to develop and implement innovative marketing and advertising solutions that deliver outstanding performance.

This role is ideal for a creative, highly motivated, organized, data-driven, and collaborative team player who thrives in fast-paced environments.

Key Responsibilities:
  • Works closely with marketing and sales teams to implement integrated strategies
  • Reports on performance and delivery against plan and objectives
  • Coordinates design, development, and production of sales collateral
  • Sets up and executes e-mail campaigns based on provided strategy
  • Sets up, executes, and oversees social media campaigns based on provided strategy working with outside agencies and technology partners as needed
  • Sets up, executes, and oversees marketing automation in HubSpot
  • Creating and developing basic wireframes for website UX/UI or in-platform changes to send to web and app developers
  • Sourcing specific data sets in Google Analytics and exporting to Microsoft Excel or Google Data Studios
  • Tests new website or in-app technology features in a staging environment pre-launch ensuring accuracy
  • Uploading blogs to WordPress and improving website SEO through metadata edits
  • Coordinates vendor and partner projects ensuring delivery and execution are on pace
  • Provides timely and accurate KPI reports for weekly meetings with the supervisor
  • Helps develop and proof sales and marketing materials by working with graphic designers
Required Education and Skills:
  • BS/BA degree in Marketing or Communication
  • SaaS product marketing preferred
  • Experience with WordPress, HubSpot experience required, certification a plus
  • Google Analytics Certified or relevant expertise
  • Excellent Microsoft Excel skills
  • Excellent communication skills
  • BASIC campaign strategy, planning, and reporting experience
  • Strong computer skills including Excel, PowerPoint, Word, Slack, and MS Outlook
  • Strong organizational skills ability to manage multiple projects and meet deadlines
Preferred Experience:
  • Familiarity with Google Data Studios
  • Familiarity with audience segmentation
  • Coding experience is a plus
  • Google Adwords PPC campaign management experience is a plus
  • Digital marketing experience in programmatic, social, and/or search experience
  • Experience editing web and media content

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