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Advertising Operations Lead

1 week ago

Mumbai, Maharashtra, India Asymmetrique Full time

Job Summary:

We are seeking an Advertising Operations Lead to join our digital marketing team at Asymmetrique. This role will involve overseeing the planning, execution, and optimization of paid media campaigns across multiple platforms.

Key Responsibilities:

  • Campaign Planning: Develop and execute comprehensive campaign plans to achieve business objectives.
  • Creative Collaboration: Work closely with internal teams (creative, content, and analytics) to align campaign strategies with brand messaging and business goals.
  • Data Analysis: Regularly review and analyze campaign data to identify areas for improvement and optimize campaign performance.
  • Reporting: Develop and maintain comprehensive reports to measure campaign success and inform data-driven decisions.

Requirements:

  • Experience: 1-3 years of experience in performance marketing or digital advertising.
  • Skill Set: Proficiency in Google Ads, Facebook Ads Manager, Instagram, LinkedIn, and OTT advertising platforms.
  • Analytical Mindset: Strong ability to analyze data, generate insights, and optimize campaigns for better performance.