Digital Advertising Specialist

1 day ago


Surat, Gujarat, India beBeePerformance Full time ₹ 80,00,000 - ₹ 1,00,00,000

Job Title: Performance Media Specialist

Overview:

We are seeking a skilled professional to develop and execute paid advertising campaigns on various platforms.

  • Create high-performing ad campaigns across Meta Ads Manager and Google Ads.
  • Collaborate with cross-functional teams to drive campaign success.
  • Analyze campaign performance daily and optimize for key metrics.
  • Conduct A/B testing on creatives, audience segments, and landing pages.
  • Generate insightful campaign reports using analytics tools.
Requirements:
  • Minimum 2-3 years of experience in managing digital advertising campaigns.
  • Strong understanding of paid media KPIs like click-through rate (CTR), return on ad spend (ROAS), cost per click (CPC), and cost per lead (CPL).


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