Digital Marketing Specialist for Mental Health Initiatives

1 week ago


Bengaluru, Karnataka, India Urban Health Full time

Unlock a Career in Digital Marketing with Urban Health

We are seeking a highly motivated and creative Digital Marketing Specialist to join our team at Urban Health, a fast-growing mental health platform in North America. As one of the pioneers in AI-driven mental health care, we're revolutionizing the way people access personalized support.

The ideal candidate will be responsible for building and executing a comprehensive digital marketing strategy to amplify our mission across various social media platforms, including LinkedIn, Instagram, Reddit, X (formerly Twitter), and Facebook. This role offers a unique opportunity to gain hands-on experience in a dynamic environment and contribute to a meaningful cause.

About the Role:

This is a full-time position requiring on-site work at our office in Koramangala, Bangalore, combined with remote flexibility. As a Digital Marketing Specialist, you will be responsible for developing engaging content, monitoring performance metrics, and proposing innovative ideas to drive engagement and elevate campaigns.

Responsibilities:

  • Content Creation & Management:
  • Develop, schedule, and publish high-quality content tailored for diverse audiences.
  • Design visually appealing graphics and captions that align with our brand voice and mission.
  • Repurpose blogs, whitepapers, and other resources into bite-sized, shareable content.
  • Community Engagement:
  • Actively monitor and respond to comments, messages, and mentions in the mental health and AI space.
  • B builds relationships with followers, influencers, and industry professionals to amplify our reach.
  • Performance Tracking:
  • Track and analyze performance metrics to measure content engagement, growth, and impact.
  • Provide actionable insights to refine strategies and enhance results.
  • Innovation & Trends:
  • Stay updated on social media trends, platform updates, and creative best practices.
  • Propose fresh, innovative ideas to drive engagement and elevate campaigns.

Qualifications:

  • Currently pursuing or recently completed a degree in Marketing, Communications, or a related field.
  • Familiarity with LinkedIn, Instagram, Reddit, X, and emerging digital platforms, with an understanding of best practices.
  • Proficiency in graphic design tools like Canva or Adobe Spark.
  • Strong written communication skills with a creative and storytelling edge.
  • Self-starter with excellent organizational skills and the ability to manage multiple tasks independently.

Compensation:

This is a paid internship, offering a competitive salary of approximately ₹35,000 per month, depending on qualifications and experience. Compensation details will be discussed during the interview process.

Why Join Urban Health?

  • Impact: Be part of a mission-driven team transforming mental health care.
  • Growth: Gain hands-on experience in a fast-paced, innovative environment.
  • Creative Freedom: Contribute your ideas and creativity to a team that values fresh perspectives.
  • Learning Opportunities: Work alongside passionate professionals and learn the ins and outs of digital marketing and audience engagement.


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