Digital Content Strategist

4 weeks ago


Mumbai, Maharashtra, India Aerem Full time

We are seeking a highly motivated and dynamic individual to fill the role of Digital Content Strategist. As a Digital Content Strategist with 1-2 years of experience, you will play a crucial role in enhancing our digital brand presence. The ideal candidate should possess strong creative and organizational skills, with hands-on experience in designing digital content, managing social media calendars, and developing employer branding strategies.

Key Responsibilities

  • Content Planning & Creation: Develop and curate engaging and creative content across all social media platforms (Facebook, Instagram, Twitter, etc.) to attract and engage our target audience.
  • Social Media Strategy: Assist in creating and executing social media strategies to build brand awareness and foster audience engagement.
  • Community Management: Engage with followers, respond to inquiries, and cultivate relationships with influencers, customers, and partners to build an active and loyal community.
  • Campaign Management: Plan and execute social media campaigns to promote new product launches, sales, and special events.

Requirements

· Bachelor's degree in marketing, Communications, or a related field.

· 1-2 years of experience in social media management or digital marketing.

· Strong written and verbal communication skills with a flair for storytelling.

· Proficiency in social media platforms, scheduling tools, and analytics software (e.g., Hootsuite, Buffer, Google Analytics).

· Ability to multitask, manage time effectively, and adapt in a fast-paced environment.

· Knowledge of social media trends, content marketing, and brand management.



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