
Influencer Loyalty Program Director
6 days ago
Job Overview:
Seeking a Program Manager to lead the development and delivery of a loyalty program targeting facade & window fabricators. Key responsibilities include strategy and execution, digital engagement, consumer insights, certification, and capability building.
- Strategic Planning: Develop initiatives focused on technical certification, advanced training, exclusive resources, and collaborative innovation platforms.
- Digital Solutions: Lead the deployment of tools empowering fabricators to optimize project delivery and showcase professionalism and technical expertise.
- Insights & Analytics: Establish systems capturing robust qualitative insights from facade & window fabricators and end-users, including project & product feedback, evolving technical needs, and market trends.
- Certification Programs: Develop tiered certification programs recognizing fabricators for excellence in both technical expertise and professionalism.
- Collaboration with Field Marketing: Provide enablers to support sustained relationships with fabricators.
Key Performance Indicators (KPIs) include:
- Program performance tracking using CRM systems and digital analytics.
- Engagement metrics such as customer retention and satisfaction rates.
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