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2 days ago
Transforming Ayurveda through innovative marketing strategies and wellness initiatives.
About the RoleWe are seeking a skilled Marketing Executive to be the voice of our brand, raising awareness and driving user acquisition for our health-tech and holistic wellness solutions. This role requires collaboration with tech, content, and product teams to shape the narrative in the wellness space.
Key Responsibilities- Develop and execute targeted content and campaigns that drive app installs and engagement.
- Manage social media, email marketing, and performance campaigns to achieve business objectives.
- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.
- Analyze campaign performance and optimize for reach, engagement, and conversion.
- Build community and brand affinity through strategic messaging and storytelling.
- Growth in app installs and active users.
- High engagement across channels.
- Strong brand recall and user retention.
- Seamless cross-channel messaging.
- 2–4 years of experience in digital marketing or brand communications.
- Strong writing and content creation skills.
- Familiarity with analytics tools and marketing automation platforms.
- Passion for wellness, storytelling, and user-centric design.
- Bonus: Experience in influencer marketing or community building.
As a Marketing Executive, you will play a key role in shaping the narrative around our health-tech and holistic wellness solutions. We offer a dynamic work environment, opportunities for growth and development, and a team committed to making a positive impact in the world.
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