Video Content Strategist

4 weeks ago

Bengaluru, Karnataka, India Lifesight Technologies Pvt Ltd Full time
Job Title: Video Content Lead

Job Summary:

Lifesight Technologies Pvt Ltd is seeking a seasoned video content strategist and producer to join our marketing team. As the Video Content Lead, you will be responsible for developing and executing comprehensive video marketing strategies that drive brand awareness, user acquisition, and revenue growth.

Key Responsibilities:

  • Develop video marketing strategies that align with our business objectives
  • Conceptualize, produce, and edit various video content types, including explainer videos, social media content, brand videos, product demos, customer testimonials, and thought leadership interviews
  • Manage the entire video production process from ideation to post-production
  • Collaborate with sales and marketing teams to ensure video content supports overall business objectives
  • Stay updated on video marketing trends and best practices in the B2B SaaS space

Requirements:

  • 4+ years of experience in video production and B2B content generation
  • Demonstrated experience in producing video content for social media presence and creating content that increases engagement and drives product interest
  • Proven track record of developing and delivering video content strategies
  • Strong portfolio showcasing diverse video content types and workflow
  • Excellent storytelling and creative conceptualization skills
  • Deep understanding of video channels and how to create for them based on their nuances
  • Proficiency in latest video production techniques and AI video generation
  • Exceptional communication and interpersonal skills
  • Creative thinker with a strategic mindset, capable of seeing the bigger picture and setting priorities accordingly
  • Ability to work in a fast-paced and dynamic environment
  • Exceptional copywriting skills & strong sense of design aesthetics
  • Ability to simplify tech narratives & tell a story to an audience

What We Offer:

  • Opportunity to be part of a fast-growing and successful MarTech company
  • Chance to work in a small team and a non-bureaucratic environment
  • High levels of empowerment and space to achieve objectives and grow with the organisation
  • Competitive compensation & benefits
  • Above all - a "fun" working environment

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