Content Mastermind

We're seeking a visionary leader to spearhead the creation of captivating, trend-setting video content for social media channels.

The ideal candidate will have a proven track record of delivering innovative strategies, formats, and campaigns that break through the noise and leave a lasting impact.

This role involves developing bold storytelling concepts, conceptualizing future-forward formats, and staying plugged into global and Indian trends to create content that's always one step ahead.

The successful candidate will oversee the creation of 50+ videos monthly, manage every detail of production, from big-picture storytelling to flawless post-production, and collaborate with influencers, creators, and production partners to elevate each project's creative potential.

• Trendsetter: Design campaigns that define conversations, leveraging everything from topical moments to untapped cultural niches.
• Impact-Driven: Ensure every piece of content not only shines creatively but also drives measurable results and engagement.

The role requires a creative spark, leadership mojo, and technical mastery. The ideal candidate will have at least 10 years of experience leading groundbreaking social media content, a deep understanding of global and Indian culture, and expertise in video production, editing workflows, and platform algorithms that optimize visibility and engagement.

• Visionary Content Strategy: Develop bold, innovative strategies for IG and YT that captivate audiences and elevate brand identities.
• Future-Forward Ideation: Conceptualize formats, series, and campaigns that push creative boundaries while aligning with brand goals.
• Cultural Radar: Stay plugged into global and Indian trends, pop culture moments, and platform innovations to create content that's always one step ahead.

• Experience: At least 10 years leading the charge on groundbreaking social media content.
• Creative Spark: A visionary mind with the ability to translate brand values into content that moves, inspires, and excites.
• Leadership Mojo: Proven ability to mentor teams, manage high-stakes projects, and deliver under pressure while keeping the creative energy alive.
• Cultural Sophistication: A deep understanding of global and Indian culture, with an instinct for what resonates with urban, premium audiences.
• Technical Mastery: Expertise in video production, editing workflows, and platform algorithms that optimize visibility and engagement.