Digital Optimization Strategist

2 days ago


Noida, Uttar Pradesh, India Magicbricks Full time
Job Summary

Magicbricks seeks a seasoned Digital Optimization Strategist to spearhead our search engine optimization efforts and elevate our online presence. As the head of our SEO team, you will be responsible for developing and executing comprehensive strategies to drive organic traffic growth, improve search engine rankings, and enhance our content's reach and engagement.

Key Responsibilities
  • Develop and implement cutting-edge SEO strategies to optimize our website's performance, drive relevant traffic, and boost conversions.
  • Lead and mentor a high-performing team of SEO professionals, fostering a collaborative environment that encourages innovation and excellence.
  • Conduct in-depth keyword research and competitive analysis to identify opportunities for content creation and optimization.
  • Oversee on-page SEO efforts, including meta tags, header tags, URL structures, and internal linking to enhance user experience and website performance.
  • Evaluate and ensure technical aspects of SEO, such as site architecture, crawlability, and indexability, are optimized for search engines.
  • Collaborate with content teams to develop and optimize content that aligns with SEO best practices and user intent.
  • Develop and execute effective link-building strategies to increase domain authority and drive referral traffic.
  • Monitor and analyze SEO performance using tools like Google Analytics and Google Search Console, providing regular reports and insights to stakeholders.
Requirements
  • 10+ years of overall experience, with at least 5 years in leadership roles.
  • Bachelor's degree in Marketing, Business, Communications, or a related field; advanced degree or certification in SEO/SEM is a plus.
  • Proven expertise in SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
  • Strong understanding of search engine algorithms and ranking factors.
  • Excellent analytical, organizational, and project management skills.
  • Able to lead and inspire a team while managing multiple projects.
  • Strong communication skills with the ability to present data-driven insights to stakeholders.
Compensation

We offer a competitive salary of $120,000 per year, commensurate with experience.



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