Technical Content Specialist

2 weeks ago

Delhi, Delhi, India HR PLACEMENT CONSULTANTS (HRPC) Full time
{"Job Overview": "At HR PLACEMENT CONSULTANTS (HRPC), we are seeking a talented and skilled Content Writer to create engaging and informative content for various digital platforms. The primary goal is to develop high-quality content that resonates with our target audience and supports our marketing and branding efforts.","Key Responsibilities": "
  • Develop well-researched, original, and compelling written content, including blog posts, articles, website copy, social media posts, ebooks, guides, and other marketing materials.
  • Produce user manuals, product descriptions, and technical documentation, ensuring clarity and accuracy in conveying complex information.
  • Conduct keyword research and apply SEO best practices to ensure content is search engine optimized, enhancing online visibility and organic traffic.
  • Review and edit content for clarity, grammar, and consistency, ensuring a high level of quality and accuracy.
  • Manage and adhere to a content calendar to meet deadlines and ensure a consistent publishing schedule.
  • Stay updated on industry trends, market changes, and competitor content to ensure our content remains relevant and competitive.
  • Monitor and analyze content performance using tools like Google Analytics to make data-driven adjustments and improvements.
","Qualifications": "
  • The ideal candidate will possess a Bachelor's degree in English, Journalism, Communications, or a related field.
  • Should have 4-5 years of proven experience as a Content Writer or in a similar role with a strong portfolio of published work.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Proficiency in SEO and content optimization techniques.
  • Familiarity with content management systems (CMS) and basic HTML.
  • Strong research skills and the ability to gather information from various sources.
  • Excellent time management and organizational abilities to meet deadlines.
","Good to Have": "
  • Experience in creating a wide range of content types, including but not limited to long-form articles, short-form blog posts, whitepapers, infographics, and video scripts.
  • Proficiency in crafting compelling narratives and storytelling to enhance brand messaging and engage the audience emotionally.
  • Knowledge of SEO and the ability to optimize social media content for search engines.
  • Understanding of conversion rate optimization (CRO) principles and the ability to write persuasive content that drives user actions and conversions.
  • Stay up-to-date with the latest content marketing trends, emerging platforms, and content formats to keep our content strategy innovative and ahead of the curve.
  • Experience with graphic design tools (e.g., Adobe Photoshop or Canva) for creating visually appealing social media content.
","Language": "en"}

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