
Senior Visual Design Specialist
3 days ago
We are a rapidly expanding brand seeking an innovative and meticulous Visual Designer to shape our visual identity.
Our ideal candidate possesses not only design aesthetic understanding but also knowledge of ad performance drivers.
- Conceptualize, design, and deliver high-converting static ad creatives for Meta Ads (Facebook/Instagram).
- Collaborate with the performance marketing team to continuously test, analyze, and optimize creatives for improved CTR, ROAS, and conversions.
- Design product packaging that aligns with the brand's identity and appeals to target audiences.
- Support the development of brand identity elements including logos, brand guidelines, typography, and visual storytelling.
- Translate marketing briefs into visually compelling designs across digital and print formats.
- Stay updated with the latest design and advertising trends, particularly in e-commerce and D2C sectors.
- Maintain consistent branding standards across all deliverables.
- At least 2 years of professional experience in visual design, preferably in e-commerce/D2C or digital-first brands.
- Strong portfolio showcasing high-performing Meta ad creatives and product/branding work.
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent.
- Understanding of performance marketing metrics (CTR, CPC, ROAS) and how creative impacts them.
- Able to balance creativity with functionality and business objectives.
- Excellent attention to detail, time management, and communication skills.
- Bonus: Experience in motion graphics, video editing, or 3D product design.
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