Healthcare Marketing Professional

7 days ago

Indore, Madhya Pradesh, India Malwanchal University (Unit of Mayank Welfare Society) Full time

**Job Overview:**

We are seeking a highly skilled marketing professional to lead our marketing efforts and develop effective strategies to enhance our hospital's brand presence and attract new patients.

**Key Responsibilities:**

  • Develop and execute comprehensive marketing plans to promote hospital services and enhance brand visibility.
  • Conduct market research to stay up-to-date on industry trends and competitor activity.
  • Manage digital marketing campaigns across various channels, including social media, email marketing, and SEO.
  • Collaborate with cross-functional teams to ensure alignment of marketing efforts with hospital objectives.
  • Create engaging marketing materials, such as brochures, flyers, and online content.
  • Analyze marketing data to measure campaign effectiveness and inform future strategy.
  • Promote community outreach programs and health awareness initiatives to engage with potential patients.
  • Foster partnerships with local businesses and organizations to advance hospital interests.

**Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum 3-8 years of experience in marketing, preferably within the healthcare sector.
  • Strong proficiency in digital marketing tools and techniques, including social media, SEO, and PPC.
  • Exceptional communication and interpersonal skills for effective collaboration.
  • Ability to analyze data and drive decision-making with marketing insights.
  • Creativity and problem-solving skills to develop innovative marketing solutions.
  • Proven project management skills to handle multiple projects simultaneously.
  • Knowledge of healthcare regulations and ethics governing hospital marketing.

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