Senior Fashion Creative Lead

2 weeks ago


Delhi, Delhi, India ALAIA PLACEMENT Full time

Key Responsibilities:


1. Art Direction:



  • Conceptualize and art direct campaign shoots and e-commerce product shoots both domestically and internationally.

2. Social Media:



  • Oversee all social media channels, crafting a cohesive strategy, planning monthly calendars, and creating engaging content.

3. Content Creation:



  • Ideate, design, and curate content for social media channels, crafting engaging layouts, posts, stories, and reels to maintain a consistent and captivating brand presence online.

4. Collaboration:



  • Work closely with the international PR agency and establishing visual content strategy, and collaborate with content creators, copywriters, photographers, videographers, and marketers to ensure a seamless and integrated brand experience.

5. Performance Monitoring:



  • Closely monitor performance metrics and analyse data insights from different social media platforms.

Requirements:



  • Bachelor's or Master's degree in Fashion or Fashion Communication or a related field.
  • Minimum of 3 years of experience in fashion, lifestyle, or luxury.
  • Proficiency with Adobe Creative Suite and other relevant software and tools. Knowledge of AI/3D software will be a plus.
  • Highly organized and collaborative.
  • Excellent communication and interpersonal skills.


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