YouTube Channel Manager

1 day ago

Mumbai, Maharashtra, India beBeeContent Full time ₹ 12,00,000 - ₹ 15,00,000

We are seeking a highly skilled and passionate YouTube Content Specialist to lead the execution of our content strategy, manage publishing operations, and grow our presence across multiple YouTube channels.

Key Responsibilities:
  • Content Management:
    • Manage daily publishing workflow across multiple YouTube channels (20+), ensuring timely uploads and adherence to content schedules.
    • Optimize video uploads (thumbnails, titles, tags, descriptions, playlists, end screens, cards) to maximize reach and performance.
    • Coordinate with animation and editing teams to ensure timely and high-quality content delivery.
  • Content Strategy & Planning:
    • Develop and maintain a content calendar based on audience insights, trends, and business goals.
    • Ideate and contribute to new content formats and storytelling styles tailored to kids and family audiences.
    • Work closely with the creative and production teams to align content with platform trends and audience expectations.
  • Analytics & Performance Monitoring:
    • Track KPIs like views, watch time, retention, CTR, and subscriber growth using YouTube Analytics, TubeBuddy, VidIQ, etc.
    • Prepare performance reports and suggest data-driven improvements for thumbnails, titles, and content formats.
    • Monitor competitor channels and industry trends to stay ahead.
  • Compliance & Quality Assurance:
    • Ensure all content complies with YouTube's community guidelines, COPPA (for kids content), and company branding standards.
    • Monitor channel health, flag issues (e.g., strikes, demonetization risks), and resolve any policy-related concerns.
  • Cross-functional Collaboration:
    • Coordinate with marketing, distribution, and partnership teams to amplify content reach.
    • Work with external partners (e.g., animation studios, music licensors, content collaborators) when needed.

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