Data Driven Growth Expert

About us:

We are a leading consulting firm, dedicated to harnessing the power of artificial intelligence to revolutionize business operations across the globe. Our expertise in data analytics and growth optimization positions us at the cutting edge of mobile app and SaaS strategies, enabling us to offer unparalleled solutions.

Job Responsibilities:

• Cohort Analysis: Conduct comprehensive cohort analysis using AppsFlyer data to track user acquisition, retention, and revenue performance across different user segments and channels.
• Growth Metrics: Calculate and monitor key growth metrics including Customer Lifetime Value (LTV), Return on Investment (ROI), ROAS, payback periods, and customer acquisition costs (CAC).
• Attribution Modeling: Build and maintain advanced attribution models to measure marketing campaign effectiveness and optimize budget allocation across channels.
• Data Engineering: Collaborate with data engineers to design, optimize, and maintain data pipelines that process AppsFlyer raw data for analytical purposes.
• SQL Development: Develop complex SQL queries in Snowflake to extract, transform, and analyze large datasets for growth insights.
• Dashboards: Create and maintain interactive dashboards in Metabase to visualize key performance metrics and provide self-service analytics for stakeholders.
• A/B Testing: Design and execute A/B testing frameworks to evaluate the impact of product changes and marketing campaigns on growth metrics.
• Client Partnerships: Partner with client teams to optimize campaigns, identify growth features, and align analytics with business planning.
• Market Research: Conduct market research and competitive analysis to identify growth opportunities and benchmark performance.
• Predictive Modeling: Create predictive models to forecast user behavior, revenue projections, and campaign performance.

Requirements:

• Bachelor's degree in Data Science, Statistics, Economics, Business Analytics, Marketing Analytics, or a related quantitative field.
• 3+ years of proven experience as a Growth Analyst, Marketing Analyst, or similar analytical role, preferably in mobile app or SaaS environments.
• Expert-level proficiency in SQL for complex data manipulation and analysis, with specific experience in Snowflake data warehousing.
• Advanced experience with Metabase for creating interactive dashboards and self-service analytics solutions.
• Demonstrated experience with mobile attribution platforms, with specific expertise in AppsFlyer data analysis and reporting.
• Strong proficiency in statistical analysis, cohort analysis, and predictive modeling techniques.
• Deep understanding of mobile app growth metrics including LTV, CAC, ROAS, retention rates, and revenue attribution models.
• Proficiency in Python or R for advanced analytics and statistical modeling.
• Experience with A/B testing methodologies, experimental design, and statistical significance testing.
• Experience working as a contractor or consultant, with ability to quickly integrate into client teams and deliver results.

Preferred Skills:

• Master's degree in a relevant quantitative field.
• Experience with additional BI tools (Tableau, Looker, Power BI) and cloud platforms (AWS, GCP, Azure).
• Knowledge of ETL processes, data pipeline development, and workflow orchestration tools like Apache Airflow.
• Experience with machine learning techniques for predictive analytics and customer behavior modeling.
• Previous experience in mobile gaming, e-commerce, fintech, or other high-growth mobile app industries.
• Knowledge of additional mobile analytics platforms (Adjust, Branch, Singular) and customer data platforms (CDPs).
• Understanding of incrementality testing, media mix modeling, and privacy-first measurement approaches.
• Familiarity with data privacy regulations and their impact on analytics and attribution.
• Previous consulting experience with successful client engagements and proven track record of driving data-driven decisions.
• Strong presentation and communication skills with ability to translate complex insights to non-technical stakeholders.

Why Join Us?

• Work at the forefront of growth analytics with a team of experts passionate about data-driven innovation.
• Enjoy the flexibility and benefits of a fully remote contractor position.
• Make immediate impact on growth initiatives while working with cutting-edge analytics technologies.
• Gain exposure to diverse industries and build long-term relationships in the mobile app analytics space.
• Benefit from a culture of continuous learning, professional development, and collaborative achievement.

To Apply: Interested candidates are invited to submit their resume and cover letter detailing their experience with growth analytics and mobile attribution platforms to careers@kyfex.com with 'Remote Growth Analyst Application' as the subject line.

We are committed to diversity and inclusion and encourage applications from all qualified individuals, including those from diverse backgrounds and underrepresented groups.