Digital Growth Strategist

3 days ago


Belgaum, Karnataka, India beBeePerformance Full time ₹ 10,00,000 - ₹ 14,00,000

We're seeking a skilled Performance Marketing Specialist to lead our Google Ads and Meta Ads campaigns.

As a key member of our team, you'll be responsible for launching, managing, testing, optimizing, and scaling campaigns to drive real leads and revenue.

About the Role:

  • Develop and execute Google Ads and Meta Ads strategies to reach small and medium-sized businesses (SMBs) in North America
  • Use data-driven decision making to test and scale campaign performance
  • Optimize campaign structure, creative assets, ad copy, audience signals, and bidding strategies
  • Analyze campaign results and provide actionable insights to inform future decisions
  • Collaborate with internal teams to align and optimize landing pages

Requirements:

  • Google and Meta Ads Certification
  • Experience running Google Ads and Meta Ads campaigns for SMBs
  • Strong understanding of North American SMB segments and customer behavior
  • Ability to set up conversion tracking, first-party audience signals, and campaign structure for maximum performance
  • Expertise in lead generation, return on ad spend (ROAS) optimization, and budget scaling
  • Strong communication skills and English proficiency


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