Senior Digital Marketing Manager

2 weeks ago

Jaipur, Rajasthan, India beBeeEcommerce Full time US$ 90,000 - US$ 1,50,000

Job Description:

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Jaipur Rugs is a social enterprise that connects rural craftsmanship with global markets through its luxurious handmade carpets.

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It is a family-run business that offers an exclusive range of hand-knotted and hand-woven rugs made using 2500 years old traditional art forms.

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Responsibilities:

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  • Develop and implement e-commerce strategy in order to improve website performance.">
  • Work with developers to improve website speed.">
  • Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition.">
  • Re-platforming website to new CMS, making website mobile capable.">
  • Research market in order to discover new trends and technologies in order to improve website performance.">
  • Analyze various data in order to deliver data-driven strategies in order to deliver top performance and achieve KPIs.">
  • Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media.">
  • Develop content calendar and oversee website uploads and landing pages development.">
  • Report on performance.">
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Requirements:

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The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth.

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Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting.

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Be responsible for generating exciting and compelling stories on both digital and print sources.

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Benefits:

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This role offers the opportunity to work with a dynamic team and contribute to the growth and success of the company.

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The company has a network of over 40,000 artisans spread across 600 rural Indian villages in five states of India.

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The company has won numerous global awards and is currently exported to more than 45 countries.

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Additional Information:

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The company's modern and eclectic collection of rugs, made using the finest wool and silk, has won numerous global awards.

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Us Sales Arm Jaipur Living, Inc. located in Georgia Atlanta

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