Digital Marketing Strategist

3 days ago

Ahmedabad, Gujarat, India SocialPilot Full time
About the Role

We are seeking a skilled Digital Marketing Specialist to join our team at SocialPilot. As a key member of our marketing department, you will play a crucial role in optimizing our website and digital assets to improve search engine rankings and drive organic traffic.

Responsibilities
  • Perform keyword research and analysis to identify opportunities for content optimization and ranking improvements.
  • Optimize on-page SEO elements such as meta tags, titles, and descriptions for web pages related to our SaaS product.
  • Collaborate with content creators to ensure that all website and blog content is SEO-friendly and aligned with target keywords.
  • Conduct technical SEO audits of our website to identify areas for improvement and recommend solutions.
  • Work on link-building initiatives, focusing on quality backlinks and outreach strategies to increase domain authority.
  • Monitor and report on the performance of SEO efforts using tools like Google Analytics, Google Search Console, and other SEO platforms.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field (preferred but not required).
  • Any relevant certifications (e.g., Google Analytics, SEO courses) are a plus.
  • 2+ years of experience in digital marketing or SEO (internships or coursework welcome).
  • Excellent written and verbal communication skills in English.
  • Self-motivated and proactive with a data-oriented approach.
About SocialPilot

SocialPilot empowers over 13,500+ agencies and SMBs to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients. We're a high-growth bootstrapped B2B SaaS company with healthy profitability and a solid runway.

Why Join Us?
  • Competitive salary: ₹8,00,000 - ₹12,00,000 per annum.
  • Great team: Work with a diverse group of talented professionals from world-class organizations.
  • Personal growth: Design a personal learning plan and utilize organizational resources to achieve your goals.
  • Best-in-class health and medical benefits.
  • Profit-Sharing Plan: Share profits with high-performing employees.
  • Staycation: Choose anywhere in the world to stay for a month; we'll take care of expenses.

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