Strategic Brand Development Lead

6 days ago


Mumbai, Maharashtra, India beBeeBrand Full time
Job Description

We seek a strategic leader to spearhead brand strategy development.

The ideal candidate will be a seasoned advertising professional with expertise in creating communication strategies for various channels.

Key responsibilities include:

  • Conducting market research and analyzing data from internal teams, clients, and external sources to draw actionable insights and develop campaign ideas.
  • Formulating positioning spaces, communication strategies, and go-to-market plans to create effective communication concepts for diverse media channels.
  • Driving new marketing initiatives by studying global markets, consumer trends, and receptivity.
  • Developing annual competition reports, building themes, and strategies for products and services.

Required Skills and Qualifications

Essential qualifications for this role include:

  • Experience in advertising with a focus on developing communication strategies across channels.
  • Strong analytical and research skills with the ability to draw actionable insights from data.
  • Ability to develop communication concepts based on insights for digital channels.
  • Excellent presentation and selling skills.
  • Good coordination and team management skills.
  • A degree in Mass Communication, Advertising, Marketing, or related fields.
  • Excellent written and verbal communication skills.
  • Strong project management and organizational skills.
  • Ability to work under tight deadlines and manage multiple projects simultaneously.


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