Content Specialist

3 days ago

Belgaum, Karnataka, India beBeeCopywriter Full time ₹ 7,50,000 - ₹ 10,00,000

Job Overview

Craft compelling content for digital platforms, including ads, email campaigns, product packaging, website banners, landing pages, and social media.

  • Develop scripts for video content, influencer collaborations, and brand storytelling initiatives.
  • Maintain a consistent tone and messaging across all communication channels, aligning with brand guidelines.
  • Collaborate with designers, marketers, and product teams to integrate content with visual assets for maximum impact.
  • Edit, proofread, and refine content for grammar, clarity, tone, and engagement—ensuring polished and persuasive writing.
  • Stay updated with industry trends, competitor messaging, and customer behavior to improve content quality and relevance.

Requirements

  • A minimum of 2-4 years of proven copywriting experience, preferably in a digital agency or e-commerce business.
  • A strong portfolio demonstrating versatility in content formats—ranging from product descriptions and digital ads to social posts and campaign narratives.
  • Impeccable command of English—excellent grammar, storytelling ability, and vocabulary.
  • Experience writing for both short-form (headlines, CTAs, social copy) and long-form content (blogs, product pages, newsletters).
  • Familiarity with SEO principles and experience in keyword research and optimization.
  • Strong time management skills and ability to juggle multiple projects in a fast-paced environment.

Preferred Qualifications

  • Experience writing for wellness, beauty, health, lifestyle, or consumer product categories.
  • Understanding of online customer behavior and how to write copy that converts, especially in a mobile-first environment.
  • Basic knowledge of content performance metrics and how to interpret feedback/data for content optimization.

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