Digital Marketing Strategist
2 weeks ago
Company Overview
Jayskaytech is a pioneering digital hiring marketplace and job network for professionals leveraging an AI-driven platform. Our advanced AI recruitment software empowers recruiters to identify top talent and conduct behavioral assessments of candidates. We provide world-class ATS, Applicant Tracking Systems, which is a powerful tool for recruiters and hiring teams that sources the best-fit passive candidates for every job.
Job Overview
We are seeking a skilled Digital Marketing expert to contribute to our team at Jayskaytech. As a Digital Marketing specialist, you will be responsible for developing and implementing digital marketing strategies to drive online visibility, increase brand awareness, and generate leads. This is a full-time position based in India. The ideal candidate will have 1 to 3 years of experience in digital marketing.
Qualifications and Skills
- 1 to 3 years of experience in digital marketing
- Proven track record in developing and implementing successful digital marketing campaigns
- Strong understanding of SEO principles and best practices
- Experience with digital advertising platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
- Proficiency in content creation and social media management
- Analytical mindset with the ability to analyze data and make data-driven decisions
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively in a team environment
- Certifications in digital marketing is a plus
Roles and Responsibilities
- Develop and implement digital marketing strategies to increase brand visibility and generate leads
- Manage and optimize digital advertising campaigns, including search engine marketing (SEM), display advertising, and social media advertising
- Conduct keyword research and optimize website content for search engine optimization (SEO)
- Create and curate engaging content for social media platforms and blog articles
- Monitor and analyze website traffic and online user behavior to identify areas for improvement
- Track and report on key performance indicators (KPIs) for digital marketing campaigns
- Stay up-to-date with industry trends and best practices in digital marketing
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