Digital Marketing Strategist

2 weeks ago


Madurai, Tamil Nadu, India Jayskaytech Full time

Company Overview

Jayskaytech is a pioneering digital hiring marketplace and job network for professionals leveraging an AI-driven platform. Our advanced AI recruitment software empowers recruiters to identify top talent and conduct behavioral assessments of candidates. We provide world-class ATS, Applicant Tracking Systems, which is a powerful tool for recruiters and hiring teams that sources the best-fit passive candidates for every job.

Job Overview

We are seeking a skilled Digital Marketing expert to contribute to our team at Jayskaytech. As a Digital Marketing specialist, you will be responsible for developing and implementing digital marketing strategies to drive online visibility, increase brand awareness, and generate leads. This is a full-time position based in India. The ideal candidate will have 1 to 3 years of experience in digital marketing.

Qualifications and Skills

  • 1 to 3 years of experience in digital marketing
  • Proven track record in developing and implementing successful digital marketing campaigns
  • Strong understanding of SEO principles and best practices
  • Experience with digital advertising platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
  • Proficiency in content creation and social media management
  • Analytical mindset with the ability to analyze data and make data-driven decisions
  • Excellent communication and interpersonal skills
  • Ability to work independently and collaboratively in a team environment
  • Certifications in digital marketing is a plus

Roles and Responsibilities

  • Develop and implement digital marketing strategies to increase brand visibility and generate leads
  • Manage and optimize digital advertising campaigns, including search engine marketing (SEM), display advertising, and social media advertising
  • Conduct keyword research and optimize website content for search engine optimization (SEO)
  • Create and curate engaging content for social media platforms and blog articles
  • Monitor and analyze website traffic and online user behavior to identify areas for improvement
  • Track and report on key performance indicators (KPIs) for digital marketing campaigns
  • Stay up-to-date with industry trends and best practices in digital marketing


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