Senior Apparel Category Manager

2 weeks ago


Bengaluru, Karnataka, India PUMA Full time
Key Responsibilities

As a Senior Associate, SportStyle WNS Apparel, you will be responsible for delivering key KPIs of maximizing sales, gross margin, range building, and brand focus for the non-inline footwear category.

The role involves:

  • Overall assortment planning for the category in sync with key brand initiatives for the season, target customers for each format (product and pricing), and strategic objectives for the season/year.
  • Maximizing gross profit through right pricing strategy and cost optimization with local sourcing teams.
  • Range building from global inline range and plugging gaps for the India market from local sourcing.
  • Achieving topline and bottom line for the category as per Puma India short- and medium-term objectives.
  • Range planning and assortment building – global inline and non-inline (India specific developments).
  • Responsible for driving this business along with the sales team with a view to achieve market leadership.
  • Analyzing gaps in the range from global and filling them through developments locally for the Indian market.
  • Right pricing strategy to maximize ASPs, margin, and sell thrus.
  • Cost negotiations with sourcing teams to maximize input cogs and drive right pricing.
  • Managing the end-to-end process of order placement, tracking, and delivery monitoring to ensure timely launches in alignment with channel-level launch targets.
  • Maximizing option and sales efficiency on non-inline (local) development.
  • Closely coordinating with channel merchandising, sales, customers, and other internal departments to deliver on all objectives.
Requirements

The ideal candidate will have:

  • MBA/degree in business studies. Related education in fashion management is an added advantage.
  • 2-4 years of experience in working with a retail/fashion/branded environment.
  • Good knowledge of Excel.
  • Sharp and aggressive.
  • Strong stakeholder management, influencing, and communicating skills.
  • General knowledge of go-to-market processes.
  • Strong analytical skills.
  • Technical product knowledge.
  • Ability to convincingly present category knowledge using PowerPoint and spreadsheet software tools.
  • Fluency in the English language (speaking, reading, writing) at business level.
  • Interested in working in a truly multicultural environment.


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