Market Research and Insights Strategist

2 weeks ago


Bengaluru, Karnataka, India BHIVE Workspace Full time
About the Role

We are seeking a highly skilled Market Research and Insights Strategist to join our team at BHIVE Workspace. As a key member of our marketing department, you will be responsible for conducting market research, analyzing data, and developing strategic recommendations to drive business growth.

Job Description

The ideal candidate will have a strong background in market research, competitive intelligence, or brand strategy, with a minimum of 5-6 years of experience in a similar role. You will possess excellent analytical and communication skills, with the ability to translate complex research into actionable insights.

Key Responsibilities:

  • Conduct comprehensive market research to understand consumer needs and preferences
  • Analyze industry trends, regulatory changes, and economic factors impacting the real estate and coworking sectors
  • Develop reports that compare BHIVE's strengths and weaknesses relative to competitors, identifying opportunities for differentiation and growth
  • Support the marketing team in creating data-backed content campaigns that resonate with target audiences

Required Skills and Qualifications:

  • Bachelor's or Master's degree in Marketing, Business Administration, Economics, Statistics, or a related field
  • Strong analytical and data visualization skills (Excel, Tableau, Power BI, etc.)
  • Expertise in competitive benchmarking, customer segmentation, and pricing strategy
  • Exceptional communication and storytelling skills to translate complex research into actionable insights

Benefits:

  • Estimated salary: $80,000 - $120,000 per year
  • A comprehensive benefits package, including health insurance, retirement plans, and paid time off
  • Professional development opportunities to help you grow your career

About the Company:

BHIVE Workspace is a leading provider of managed offices and coworking spaces in Bengaluru and Mumbai. We offer a collaborative ecosystem with over 27+ properties, 46,000 seats, and 1.8 million sq. ft. of space. Our mission is to provide high-quality workspace solutions that enable businesses to thrive.



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