SEO Specialist for Digital Growth
2 days ago
We are seeking a highly motivated and skilled SEO Specialist to join our dynamic marketing team at GoRepzio. As an SEO Specialist, you will play a crucial role in optimising our digital presence and driving organic traffic to our websites.
Key Responsibilities:Implement effective SEO strategies that align with the company's goals, focusing on on-page and off-page optimization techniques to improve organic search performance.
Conduct thorough website audits to identify and resolve technical issues affecting search engine crawling, indexing, and ranking. Optimize website architecture, URL structures, sitemaps, and internal linking for enhanced search engine visibility.
Perform comprehensive keyword research to identify high-impact target keywords and phrases. Utilize keyword analysis tools to uncover search trends, search volume, and competition to inform content creation.
Ensure that our websites are mobile-friendly and optimized for a seamless user experience on various devices. Implement mobile SEO best practices to capture mobile search traffic effectively.
Develop and execute link-building strategies to acquire high-quality, relevant backlinks from reputable websites. Monitor and disavow toxic or low-quality backlinks to maintain a healthy link profile.
Analyse SEO performance metrics, including organic traffic, rankings, click-through rates, and conversions. Prepare comprehensive reports to track progress and identify areas for improvement.
Qualifications and Skills:A Bachelor's degree in Computer Science, Web Development, Marketing, or a related field.
Proven experience as an SEO Specialist or similar role, with a strong portfolio of successful SEO projects.
In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
Proficiency in web development languages such as HTML, CSS, JavaScript, and familiarity with CMS platforms.
Experience with SEO tools like Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
Solid understanding of mobile SEO, site speed optimization, and responsive design principles.
Strong analytical skills and the ability to draw actionable insights from SEO data.
Excellent communication and collaboration skills to work effectively within a team.
Competitive salary: $65,000 - $85,000 per year, depending on experience. We offer a positive work environment and opportunities for career advancement within our organisation.
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