Social Media Marketing Specialist
2 weeks ago
Social Media Manager Position
We are seeking a skilled Social Media Manager to join our team at Sri Sai Overseas Recruitment. The ideal candidate will be responsible for developing and implementing comprehensive social media strategies for all four divisions: Coal, Yarn & Textiles, Logistics, and Solar.
Key Responsibilities
• Develop social media content to grow and maintain followers across popular platforms like Twitter, Facebook, Pinterest, YouTube, and LinkedIn.
• Strategize visually appealing graphics for social media posts, including festive content.
• Coordinate with the design team to create creatives related to coal, solar, yarn & textile, and logistics.
• Design and implement employee engagement programs on social media.
• Conduct analytics for social media marketing, targeting specific segments and areas.
• Report metrics to key stakeholders and ensure brand consistency.
• Monitor key performance indicators (KPIs) like link clicks, likes, and other metrics of social media marketing campaigns.
Requirements
• Proficient in social media platforms and analytics.
• Knowledge of graphic design and tools like Adobe Creative Suite.
• HR business partnering skills.
• In-depth understanding of SEO & SMO principles.
• Technical proficiency in social media management tools.
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