Digital Content Specialist

2 days ago

Salem, Tamil Nadu, India beBeeContent Full time ₹ 8,00,000 - ₹ 12,00,000

Job Title: Content Creator

The role of a content creator involves crafting engaging, informative, and well-researched content for various formats.

Responsibilities:
  • Create a range of content types including feature articles, thought leadership pieces, and trend-driven content covering topics like AI, IoT, Big Data, FinTech, SaaS, Cybersecurity, and more.
  • Produce a variety of content formats including news stories, blogs, whitepapers, case studies, eBooks, reports, infographics, and marketing materials.
  • Conduct in-depth research and interviews with internal stakeholders and industry experts to produce original, high-quality content.
  • Collaborate with editorial, SEO, and marketing teams to ensure all content aligns with business goals, audience intent, and brand voice.
  • Apply SEO best practices, including keyword usage, meta descriptions, and on-page optimization to increase visibility and engagement.
  • Monitor and stay up-to-date with emerging tech trends and industry shifts to produce relevant and timely content.
Requirements:
  • 1–4 years of experience in content creation, preferably in tech journalism, digital publishing, or B2B content marketing.
  • Proven ability to write engaging, long-form content that simplifies complex ideas without losing depth or nuance.
  • A strong portfolio demonstrating published work in tech, innovation, or enterprise-focused publications.
  • Solid understanding of SEO principles, keyword research, and content optimization techniques.
  • Awareness of current technology trends, business models, and digital transformation in the B2B landscape.
  • Strong organizational and time-management skills to juggle multiple projects and deadlines.
  • Proficiency in CMS platforms like WordPress and familiarity with editorial workflows.
  • Degree in Journalism, Mass Media, English, Marketing, or a related field.

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