Digital Marketing Executive
7 days ago
GTF Technologies is seeking a highly skilled and experienced Digital Marketing Executive to join our team as a Google Ads Specialist. This role involves creating, managing, and optimizing Google Ads campaigns to drive relevant traffic, generate leads, and maximize conversions for our clients' businesses.
Key Responsibilities:
- Campaign Strategy: Develop effective Google AdWords strategies aligned with clients' business objectives and target audience to achieve desired results.
- Keyword Research: Conduct in-depth keyword research to identify relevant and high-performing keywords for ad campaigns.
- Ad Creation: Create compelling and engaging ad copies that resonate with the target audience and drive clicks and conversions.
- Campaign Management: Set up and manage Google AdWords campaigns across various platforms (Search, Display, Video, Shopping, etc.) to ensure maximum ROI.
- Budget Allocation: Monitor and allocate budgets effectively to achieve the best possible results within the specified CTC range.
- A/B Testing: Continuously test and optimize ad creatives, landing pages, and campaign settings to improve performance.
- Performance Analysis: Analyze campaign data, draw insights, and provide actionable recommendations for improving campaign performance and achieving KPIs.
- Conversion Tracking: Implement and monitor conversion tracking to measure the success of campaigns accurately.
- Competitor Analysis: Conduct regular competitor analysis to stay informed about the industry landscape and identify new opportunities.
- Reporting: Prepare regular reports showcasing campaign performance and progress to clients and internal stakeholders.
Requirements:
- Minimum 1 year of hands-on experience in Google AdWords for real estate industry.
- Proficiency in creating and managing Google AdWords campaigns across various platforms.
- Strong analytical skills and the ability to derive insights from campaign data.
- Knowledge of SEO, SEM, and other digital marketing channels is an advantage.
- Excellent communication and presentation skills.
- Updated with the latest trends and best practices in digital marketing.
- Google AdWords certification is preferred.
Why Work with Us?
- Work on large-scale campaigns for top real estate clients.
- Join a growing team at the forefront of digital marketing innovation.
- Competitive salary, bonuses, and opportunities for career advancement.
Benefits:
- Competitive salary package.
- Opportunity to work with a talented and supportive team.
- Continuous learning and professional development opportunities.
- Dynamic and fast-paced work environment.
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