
Crafting Compelling Content Experience
6 days ago
About Us
We're a pioneering e-commerce platform dedicated to Ayurveda, serving millions of customers worldwide.
As the largest online Ayurvedic house of brands, we market natural skincare, bodycare, haircare products and wellness supplements globally.
Our team is global and consists of over 300 members.
As Content Lead, you'll be responsible for crafting compelling content that drives revenue and elevates Ayurveda worldwide.
Key Responsibilities:
- Crafting Content
Write sharp headlines, persuasive long-form, and social copy with impeccable grammar.
- Leading Creative Teams
Build, mentor, and inspire a multidisciplinary squad of copywriters, designers, and editors producing high-impact assets for various markets.
- Concept Development
Originate campaign platforms, product launches, and brand stories that stop thumbs, drive revenue, and elevate Ayurveda on the world stage.
- Data-Driven Iteration
Translate performance metrics into creative refinements; coach the team to test, learn, and optimize relentlessly.
- Cross-Functional Harmony
Partner with Growth, Product teams across time zones to deliver cohesive, high-converting experiences.
- Talent Sourcing
Identify and manage external freelancers or studios when specialized skills are required.
What Makes You a Fit?
- A portfolio that marries brand storytelling with measurable performance results—please include links.
- Native-level command of English and an editorial eye that catches the tiniest typo.
- Proven track record of integrating AI tools into creative processes without sacrificing human nuance.
- Bachelor's or Master's degree in English, Communications, Advertising, Marketing, or equivalent real-world experience.
What's In It for You?
- Leadership runway toward Associate Creative Director and beyond.
- Access to premier global marketing & AI-creativity programs.
- You get a seat at the table of the world's most ambitious Ayurvedic brand collective—impacting millions of customers worldwide.
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