
Influential Business Leader Brand Ambassador
16 hours ago
Job Title: Personal Branding Specialist
About the RoleWe are seeking a highly skilled Personal Branding Specialist to help influential business leaders enhance their online presence and build a strong personal brand.
Key Responsibilities- Develop a monthly content calendar that aligns with the business leader's areas of expertise, interests, and goals.
- Create high-quality, engaging content including articles, posts, videos, and stories that resonate with target audiences.
- Manage social media platforms, including Twitter, Instagram, Threads, and other relevant platforms.
- Schedule updates, monitor engagement, and respond to comments/messages as needed.
- Track content performance metrics and suggest optimizations to improve reach and impact.
- Ensure consistent tone, style, and branding across all platforms.
- Grow the business leader's following organically using content hooks, engagement strategies, and relevant hashtags.
- Engage with other thought leaders and communities to increase visibility and credibility.
- Conduct industry research and competitor benchmarking to better position the business leader.
- Identify speaking opportunities, collaborations, and panel features aligned with the business leader's branding.
- Bachelor's degree in marketing, journalism, communications, or a related field.
- 2+ years of experience in personal branding, executive communications, or social media marketing.
- Exceptional copywriting skills tailored for leadership tone and business storytelling.
- Proficiency with social media scheduling tools (Buffer, Hootsuite, Creator Studio, etc.).
- Knowledge about ORM (Online Reputation Management) tools and their usage.
- Familiarity with analytics tools (Insights, Twitter analytics, Instagram Insights).
- Bonus: Experience using AI tools (ChatGPT, Canva, Notion, RunwayML) for rapid content production.
Preferred Traits:
- Strong sense of empathy and ability to reflect another person's voice authentically.
- Proactive, organized, and deadline-driven.
- A strategic thinker who can blend creativity with analytics.
- Sensitive to trends, audience psychology, and professional tonality.
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