Digital Marketing Director
2 weeks ago
About the Role:
We are seeking a seasoned Digital Marketing Manager to join our team at WeblineIndia. As a key member of our marketing department, you will be responsible for developing and executing integrated digital marketing campaigns to drive brand awareness, engagement, and lead generation.
Key Responsibilities:
- Collaborate with our sales team to develop a digital marketing strategy aligned to our marketing objectives.
- Develop and execute link building strategies to improve keyword search rankings and drive organic traffic.
- Measure and report the performance of digital marketing campaigns against goals (ROI and KPIs).
- Monitor and optimize paid ads marketing using Google Ads, LinkedIn Ads, and other platforms.
- Build and execute effective content marketing strategies to drive engagement and lead generation.
- Plan and execute social media marketing campaigns to increase brand presence and engagement.
- Manage all digital marketing channels and ensure a seamless online experience.
Requirements:
- 8+ years of digital marketing experience in the IT/Software Development Services industry.
- Completed Master's in Marketing or MBA in Marketing.
- Excellent written and verbal communication skills in English.
- Extensive experience in lead generation for Software Development Services.
- Strong foundational SEO understanding and experience with Google Analytics and Google Search Console.
- Experience in building and optimizing Ad campaigns in Google Ads and LinkedIn Ads.
What We Offer:
At WeblineIndia, we offer a dynamic and challenging work environment with opportunities for growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, please submit your application.
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