Global Conferences Marketing Specialist

2 days ago


Delhi, Delhi, India Global Mass Transit Full time
Job Description

We are seeking a highly skilled and experienced Global Conferences Marketing Specialist to join our team at Global Mass Transit. As a key member of our marketing department, you will be responsible for developing and executing successful marketing campaigns to acquire delegates for our global infrastructure conferences.

The ideal candidate will have a strong background in marketing, with a proven track record of developing and executing successful marketing campaigns. You will be proficient in digital marketing tools and platforms, including SEO, social media, email marketing, and analytics.

Responsibilities:
  • Develop and execute integrated marketing plans for conferences, including digital marketing, content marketing, email campaigns, social media, etc.
  • Create compelling marketing content and collateral, including website content, promotional materials, press releases, and newsletters.
  • Utilize data analytics to measure campaign performance, track key metrics, and make data-driven decisions to improve marketing strategies.
  • Collaborate with cross-functional teams, including sales, operations, and creative departments, to ensure cohesive and effective marketing efforts.
  • Coordinate with external vendors and partners, such as associations, media outlets, to execute marketing initiatives.
Requirements:
  • Bachelor's or Master's degree in Marketing, Communications, Business, or a related field.
  • 2-3 years of experience, with a preference for experience in the conference or events industry.
  • Proven track record of developing and executing successful marketing campaigns.
  • Proficiency in digital marketing tools and platforms, including SEO, social media, email marketing, and analytics.
  • Excellent written and verbal communication skills, with the ability to create engaging content.
Benefits:
  • A competitive salary of $80,000 - $100,000 per year.
  • In addition to salary, we offer EPF, medical insurance, gratuity, and attractive incentive plans.
  • A


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