Social Media Marketing Specialist

8 hours ago


Erode, Tamil Nadu, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000

Job Title: Social Media Marketing Specialist

We are seeking a creative and dynamic professional to join our team in the role of Social Media Marketing Specialist. The key responsibility of this position involves building strong relationships with influencers, managing collaborations, and driving impactful campaigns that enhance brand visibility and engagement.

Key Responsibilities:

  • Influencer Identification and Relationship Building:
    • Identify relevant influencers and content creators who align with our brand values.
    • BUILD long-term relationships with these influencers through open communication and mutual benefit.
  • Campaign Planning and Execution:
    • Plan, execute, and monitor influencer marketing campaigns across multiple social media platforms (Instagram, YouTube, etc.).
    • Negotiate deliverables, timelines, and partnerships with influencers.
  • Campaign Monitoring and Evaluation:
    • Track, measure, and analyze influencer campaign performance to ensure return on investment (ROI).
    • Monitor industry trends, best practices, and competitor activities to stay ahead in the market.

Requirements:

  • Education:
    • Bachelor's degree in Marketing, Communications, or a related field.
  • Experience:
    • 1–3 years of experience in influencer marketing, digital marketing, or social media.
  • Skillset:
    • Strong communication and negotiation skills.
    • Creative mindset with a passion for social media trends and influencer culture.
    • Ability to manage multiple campaigns and meet deadlines.

What We Offer:

  • A dynamic and collaborative work environment.
  • Opportunity to work on exciting campaigns with leading brands.
  • Career growth and learning opportunities in digital marketing.


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