
Freelance Creative Visual Strategist
2 days ago
About this role:
Imagine creating a visual identity for a line of innovative, high-quality baby care products. We're seeking a skilled Freelance Brand Identity Designer to craft a world that resonates with both babies and their parents.
This is a remote, contract-based project with excellent potential for ongoing collaboration.
- Collaborate with our team to understand our vision for safe, fun, and functional baby care.
- Design a logo and brand mark that is cute, trustworthy, and modern.
- Develop a full brand identity system that appeals to parents while captivating little ones, including:
- A warm, playful, and safe color palette.
- Child-friendly typography.
- Whimsical iconography and patterns.
- Create a comprehensive brand style guide to ensure consistency.
- Design mockups for product packaging, labels, and initial marketing collateral.
- 2+ years of professional experience in brand identity and logo design.
- A strong portfolio that showcases your ability to create warm, engaging, and trustworthy visual identities.
- Understanding of how to design for a dual audience: the parent (who buys) and the child (who uses).
- Ability to take creative direction, iterate on feedback, and meet deadlines.
- Self-starter who can work independently in a remote setting.
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