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Marketing Strategy Director

2 weeks ago

Kolkata, West Bengal, India Buildcast Solutions Private Limited Full time

Job Description

The Buildcast Solutions Private Limited is seeking a seasoned professional to lead our marketing efforts in the Artificial Intelligence sector. As the Marketing Strategy Director, you will play a pivotal role in driving innovative marketing strategies and initiatives that align with the company's values of innovation, sustainability, and diversity.

  • About Us: Buildcast Solutions Private Limited is a leading provider of AI-powered solutions, dedicated to revolutionizing the industry through cutting-edge technology and expertise.
  • Your Role: Develop and execute comprehensive marketing plans to drive awareness and adoption of our AI products and services, leading and mentoring a dynamic marketing team to foster a culture of creativity, collaboration, and excellence.
  • Requirements:
    • 7+ years of experience in the Technology Sector, preferably in Artificial Intelligence
    • Proven track record of successful marketing strategies in the Artificial Intelligence industry
    • Demonstrated leadership experience in managing a high-performing marketing team
  • Key Responsibilities:
    • Develop and execute innovative marketing plans to promote the company's AI products and services
    • Lead and mentor a dynamic marketing team, fostering a culture of creativity, collaboration, and excellence
    • Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall business objectives
    • Conduct market research and analysis to identify trends, opportunities, and threats in the Artificial Intelligence industry
    • Oversee the creation of compelling marketing collateral, including sales presentations, case studies, and white papers
    • Establish and maintain strong relationships with key stakeholders, clients, and industry partners
    • Drive digital marketing efforts, including SEO, SEM, and social media campaigns, to enhance brand visibility and engagement
    • Monitor and analyze the performance of marketing campaigns, utilizing data-driven insights to optimize strategies and tactics
    • Stay updated on industry developments and best practices, integrating innovative approaches into the marketing plans
    • Represent the company at industry events, conferences, and seminars to enhance brand reputation and network with potential clients